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Ocoya is organised around brands. A brand is a business you post as — your own company, or one client if you’re an agency. Everything else belongs to a brand.

What a brand holds

Switch brands using the brand name at the top of the left sidebar.

Billing is shared across your brands

You pay once, not per brand. One subscription covers every brand you own, and creating a new brand puts it on the same plan automatically — there’s no second checkout and no second invoice. Your plan’s allowances are pooled across all your brands, not granted to each one separately:
Connecting the same social account to two brands counts as one channel against your limit, not two. Useful for agencies running the same account across several brands.
Brands you were invited into by someone else don’t touch your allowances — they count against that owner’s plan.
Ocoya Brand settings showing a Brand profile section with Name, Website and Description fields, a Fetch brand button, and a Visual identity section for logos and icons

The Brand page, where a brand's name, website, description and visual identity are set.

Your brand’s identity isn’t decorative. Ocoya’s AI reads the description and visual identity when writing captions and generating images, so a complete brand profile produces noticeably better output. See Set up your brand.

Channels

A channel is one connected social account — a single Facebook Page, one Instagram Business account, one LinkedIn profile.
Ocoya Channels page showing connected channels with their network and connection date

The Channels page lists the channels connected to the current brand.

Channels belong to a brand. Connect Instagram while Brand A is selected, switch to Brand B, and that Instagram channel is not there. It hasn’t been lost — it belongs to Brand A. If a channel seems to have vanished, check which brand is selected in the sidebar before anything else.

When to use more than one brand

Create a separate brand for each business you post as. Each keeps its own identity, channels, content and members. Agencies typically run one brand per client, which keeps each client’s content and access separate while everything stays on one subscription. Most businesses need only one brand. How many you can create depends on your plan. Starter, Team and Agency all allow unlimited brands. On the legacy plans it’s Bronze 1, Silver 5, Gold 20, and Diamond unlimited.

Which brand is a setting on?

Every setting below applies to the brand currently selected in the sidebar.

Common mix-ups

“My channel disappeared.” You’re on a different brand. Switch brands in the sidebar. “I invited someone but they can’t see my other client’s content.” Members are invited per brand. Invite them to each brand they need. “My teammate has different credits to me.” Credits belong to whoever owns the brand. Working in someone else’s brand spends theirs, not yours. “Can I bill each client separately?” Not within one account — all your brands share a single subscription and one invoice. Separate billing needs separate Ocoya accounts, each with its own owner.

Set up your brand

Filling in the profile Ocoya’s AI writes from.

Connect a social channel

Add a social account to the current brand.