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Every time you see in Ocoya — in the calendar, on a scheduled post, in a posting schedule — is in your brand’s time zone, not your computer’s. If a post went out at an unexpected hour, this is almost always why. New brands start on UTC. If you’re not in UTC, set this before scheduling anything.

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Set your time zone

1

Open Planner

Select Planner in the left sidebar.
2

Open Planner settings

Select the settings icon at the top right of the Planner, above the calendar. The Planner settings panel opens.
3

Choose your time zone

Pick your time zone from the Timezone list. Ocoya shows the current time in the selected zone underneath, so you can confirm it looks right before saving.
Ocoya Planner settings panel with a Timezone dropdown set to UTC showing the current time in that zone, a Week start dropdown set to Monday, and a Publish like a human toggle

Planner settings, showing the time zone, week start and publishing options for the brand.

Changing the time zone does not move posts you have already scheduled. A post set for 9:00 stays at 9:00 and is now interpreted in the new zone. After changing time zone, check anything already scheduled.

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Time zone is set per brand

Each brand has its own time zone. That’s deliberate — an agency posting for a London client and a New York client wants each brand’s calendar in its own local time. It also means setting the time zone once doesn’t cover your other brands. If you run several, set each one.

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Week start

Week start controls which day your calendar and date pickers begin on. It changes how the calendar looks, nothing about when posts publish.

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Why a post published a few minutes late

If a post went out around 3–5 minutes after its scheduled time, check whether Publish like a human is switched on in Planner settings. When enabled, Ocoya deliberately varies publishing times so your schedule looks less automated. Posts publish at various times within 5 minutes of the time you chose. This is normal behaviour, not a fault. Switch it off if you need posts to go out at exact times — for a launch, a live event, or anything coordinated with something else.

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Daylight saving time

Ocoya uses named time zones such as Europe/London, not fixed offsets, so daylight saving is handled for you. A post scheduled for 9:00 publishes at 9:00 local time on both sides of a clock change. The exception is a post scheduled during the hour a clock change skips or repeats. If you’re scheduling for the early hours of a clock-change night, pick a time outside 01:00–03:00.

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Checklist for “it posted at the wrong time”

  1. Check the brand’s time zone. Planner settings — is it still UTC?
  2. Check which brand you’re on. Another brand may have a different zone.
  3. Check Publish like a human. Up to 5 minutes of intentional drift.
  4. Check the post’s actual scheduled time. Open it in Planner — the time shown is the brand’s zone, so it should match what you expect once the zone is right.
  5. Check whether the zone was changed after scheduling. Existing posts keep their clock time and take on the new zone.

Why didn't my post publish?

When a post didn’t go out at all.

Brands and channels

Why time zone is a brand setting rather than an account one.